Process, process, process!

I believe every successful website starts with a plan. So, to give you an idea of how it will all come together, I’ve set out a step by step guide:

1. Getting to know you and your business.

Your website will truly reflect you and your business offering. First, we’ll have a conversation about your business – your objectives, who your target audience are, and what motivates them. Then, I’ll back this information up with research into your market, looking at your competitors, their websites, and users.

To make sure I don’t miss anything out I also have a questionnaire you can fill out.

The targeted questions on the work sheet gives me a deeper insight into your business and what you hope to achieve from your online presence.

2. The plan.

After gathering all the information, I put together a plan for your site. Using best practice, I make sure it is user-friendly and easy to navigate, and includes what advanced functions you may need - like sign up forms, e-commerce, and social media. For more complex sites, I create wire frames to make sure we get the content and user experience right.

And if you need it, I’ll work with you to create good copy - using SEO, keywords, and calls to action, which all helps to improve your site’s ranking in searches.

3. What will it look like?

Now it’s the fun part. This is where we work to create a look that not only expresses the personality of your business, but also tugs at your target audience. We want them to stay on your site and ultimately to contact or buy from you.

Whether you already have a brand and logo design or you’re starting from scratch, we’ll create a look that achieves this and more. You’ll get a few different designs to choose from - and with no limit on revisions, I’ll work on it until you are happy. Because this is a collaborative process, your feedback is more than welcome – it’s essential.

A great way to discuss ideas and work through designs is through Skype. We can screen-share and, if you’re uncomfortable on camera, we can voice-call.

4. Getting it working.

When the design is finalised, it’s time to develop and test your website. You’ll get the best performance and usability through using the latest web code. Your website will be responsive –whatever device your audience uses, it will automatically fit to the screen of that device, from desktop to smartphone.

I also test and retest to make doubly sure that your website always does what it’s expected to, and when nearing completion, I test it out on all the major browsers.

5. Going live.

When we go live, you’ll have a strong, well-designed website that is built to last. Your website will be built on a well-supported content management system called WordPress. It’s easy for you to manage your content and add functions as your business grows. You’ll find a help section in the admin area of your site with how-to guides and videos to help you get the best out of your website.

And to gain further exposure for your site, I can help with developing your online marketing plan and search engine optimisation (SEO).

For a well-designed website that’s easy to manage, contact me today


Frequently Asked Questions

I have been building web experiences since 2010 and in that time I have been asked every question about websites under the sun. So here are a few of the common ones.

I’ve never had a website built. What is the process.
My process is described above. It’s pretty straight forward and I’ll help you along the way.

How much does a website cost?
The cost of a website can vary depending on many factors. Websites start at $2000+GST NZD. This can very depending on what you want to achieve with your website and online marketing.

How long does it take to design and build a website?
The time it takes to produce a website depends on the size and complexity of your site and the quality of content that you have ready to go. A basic website typically takes around 4-6 weeks from beginning to end.

What is a domain name?
A domain name is your address on the internet. Usually this would be something like yourcompany.co.nz. You’ll need a domain name to have a website.

What is web hosting?
Web hosting is a service that stores your website and displays it on the web. You’ll need a web hosting plan to have a website.

Do I need my own domain name and web hosting?
Yes, we and help you get this set up and we can work with your existing provider. We can host your site for you if included in a Website Care Plan. Or I can suggest a good hosting company.

Will my website work on mobile devices?
Yes it will. All the websites we design work on all devices like mobiles and tablets.

Do you do ecommerce/Online Store websites?
I do. WooCommerce is my preferred platform for building e-commerce websites. I can offer advice on e-commerce marketing too.

What is a Content Management System?
A Content Management System is a tool that allows you to maintain the pages of your website yourself, without the need for any technical skills. A CMS allows you to edit and add pages, images, products or blog entries to your website. My preferred CMS is WordPress.

Do you provide training?
Yes I can provide training on using your website. I also include a video user manual that shows you how to use your website

What is Search Engine Optimisation (SEO)?
Search Engine Optimisation is all about getting your website higher up in the search results on search engines such as Google. The higher up the results you are the more traffic (and customers) you’re likely to get.

There are many aspects that go into achieving good SEO, and one of the most important is the copy (words) on your website. Focus on well written, keyword rich and appropriate content. Publishing new content regularly helps too.

Do you write the content for my site?
I don’t write copy. I can help you repurpose any content you have already for the web. If needed I can have your copy written by a professional copywriter.